Wednesday, April 2, 2025

CAMPAIGN NEWS

AWARDS NEWS

LIA Hosts a Spectacular Post-AdFest Dinner at Baan Phraya, Mandarin Oriental, Bangkok

Following the excitement and success of ADFEST, the London International Awards continued the celebration with their much-anticipated annual post-AdFest dinner on Sunday night. Held at...

Cannes Lions honours Brazil as the inaugural recipient of the Creative Country of the Year

The Cannes Lions International Festival of Creativity is proud to announce that Brazil will be recognised as the inaugural recipient of the Creative Country...

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interview

Max Lederer on Generative AI’s Role in Creativity at ADFEST 2025

At ADFEST 2025, the conversation around creativity and technology is more relevant than ever. Among the key voices shaping this dialogue is Max Lederer,...
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CASE VIDEO

Cannes 2024 Contender: EatQual Colours by McDonald’s India and DDB Mudra Group

When it comes to food, we eat with our eyes first Food paints us a picture, and this picture triggers cravings and builds anticipation. Visual...

Cheil Worldwide and Kundal’s ‘Pink Glove’ Campaign: Embracing Korea’s Bathing Culture to Promote Regular Breast Self-Exams

Revolutionizing Breast Cancer Awareness in Korea In a groundbreaking initiative to combat breast cancer, Cheil Worldwide and renowned Korean personal care brand KUNDAL have joined...

Cheil Worldwide’s Emotional Audio Campaign Amplifies Save the Children’s Message in Hong Kong

Cheil Worldwide's Groundbreaking Audio Campaign Amplifies Save the Children's Message in Hong Kong Cheil Worldwide's latest campaign, "The Sound of Violence," for Save the Children...

Earth Defender Film Shares the Story of Indigenous People’s Fight to Protect Nature

Heckler Singapore has partnered with Studio Birthplace to create Earth Defender, a powerful music film shedding light on the sacrifices made by Indigenous communities...

Empowering Second Chances: JP Morgan’s Advocacy for Clean Slate Legislation

Unveiling the Impactful Waiting Workforce Sculpture Installation by JP Morgan JP Morgan, in collaboration with The Glue Society, has taken a bold step towards advocating...

Heineken Repurposes Irish Pubs into Tax Advocacy Museums

Heineken, renowned for its innovation and commitment to cultural preservation, has embarked on a groundbreaking initiative to celebrate and safeguard the essence of Irish...

Japan Railway Group – My Japan Railway

The "My Japan Railway" campaign by Japan Railway Group, launched in June 2023 by Dentsu, revitalizes traditional stamp collecting to enhance customer engagement and...
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Ad News

Santosh Padhi, widely known as Paddy, is back in the advertising scene with his new independent creative agency, Into Creative. Paddy, who co-founded Taproot...
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