ESPN, in collaboration with independent agency Preacher, unveils a dynamic brand campaign celebrating the Disney Bundle, spotlighting trailblazing women in sports and entertainment.
This professional campaign titled ‘Heroes Unite’ was launched in the United States in June 2024. Created for the brands Disney, ESPN, and ESPN+ by ad agency Preacher, this content-rich, film-centric.
Credits
Client: ESPN
EVP Marketing, ESPN: Tina Thornton
VP Marketing: Seth Ader
VP Creative, Disney+: Andy Baker
Marketing: Peter Mulally, Margot Reid
Production: Jon Little
Agency: Preacher
Chief Creative Officer: Rob Baird
Chief Executive Officer: Krystle Loyland
Chief Strategy Officer: Seth Gaffney
ECD/Copywriter: Greg Hunter
ECD/Art Director: Kellyn Blount
Jr. Copywriter: Julie Musarra
Jr. Art Director: Lara Navarro
Designer: Marissa Servantez
Group Brand Director: Heath Tavrides
Associate Brand Director: Taylor Jansen
Associate Strategy Director: Caroline Kline
Executive Producer: Stacey Higgins
Senior Producer: Tyler Divine
Business Affairs: Miiko Martin
Edit House: Uppercut
Executive Producer: Mila Davis
Head Of Production: Hunter Conner
Editor: Mike Sobo
Assistant Editor: Jake Cannon
Mix: Racket Club
Creative Directors: Nick Crane and Justin Hori
Sound Engineer: Nathan Dubin
Audio Assist: Anton Doty
Executive Producer: Adrea Lavezzoli
Sr. Creative Producer: Adrian Womack
Composer: Mike Fraumeni
Finish House: Uppercut
AE / GFX: Maxime Benjamin
Senior VFX: Steve Cokonis
Jr. Flame Artist: Alice Cen
Telecine: CO3
Colorist: Tim Masick