MAD STARS has unveiled its speaker sessions lineup for MAD STARS 2024, featuring industry leaders who will delve into key themes such as AI, Innovation, and Inspiration.
This year’s event will showcase Fernando Machado, Operating Partner and Marketing Advisor at Garnett Station Partners. Machado, known for his impactful work with NotCo, Activision, and Burger King, will present a session on “How Artificial Intelligence and Creativity Can Fuel Innovation.” He will explore the intersection of AI and creativity, emphasizing the importance of embracing the unknown to drive success.
Joining him is Aeri Park, CEO of HSAD, who will discuss “The Era of AI-Driven Marketing Creativity.” Park will highlight how AI is transforming marketing strategies and fueling innovation at HSAD, showcasing how AI can be a powerful tool for crafting compelling stories that resonate with audiences.
Machado’s session is scheduled for August 23 at 16:00, while Park’s keynote will take place on August 21 at 16:00.
In addition to Machado and Park, the lineup includes other prominent figures such as Suzana Apelbaum, Head of Creative and Innovation at Google; Park Wannasiri, Chief Creative Officer at VML Thailand; Tawana Murphy Burnett, Head of Top Accounts & Agencies in APAC at Meta; and Jungwoo Ha, Head of Future AI Center at NAVER, among others.
Taking place from August 21-23 at BEXCO in Busan, South Korea, the MAD STARS Festival features a dynamic lineup including the Exhibition & Conference, Opening Ceremony & Gala, a networking party, a Welcome Reception, and the Awards Show with an after-party.
Join us for these thought-provoking sessions as we explore the future of AI and creativity in the industry.
Discover the full schedule for the MAD STARS Conference here.
Discover the full MAD STARS Festival here.