The world’s most anticipated celebration of creativity in advertising has officially kicked off. As the global industry gathers in Cannes, we’re starting strong with the release of two key shortlists: Creative B2B Lions and Creative Data Lions.
From groundbreaking data-driven insights to innovative B2B storytelling, these shortlists set the tone for what’s to come this week. Explore the full list now on The Work – Cannes Lions’ official archive of creativity.
Want to dive deeper into the details? Head over to canneslions.com for all the latest updates.