TBWA\Hakuhodo and VML Thailand lead the region with 11 finalists each; TBWA MAL SE Asia and Wolf BKK follow with eight each.
SHANGHAI, November 10, 2026 — Upon completion of first-ever judging in Kuala Lumpur, an esteemed jury of creative leaders has selected work from 14 countries and regions throughout APAC that are finalists for the 2026 ONE Asia Creative Awards.
Part of The One Club for Creativity, ONE Asia celebrates the best creative work of the year from across APAC, and presents an unparalleled level of prestige and honor for creatives, designers, and innovators in the region.
TBWA\Hakuhodo Tokyo has 11 ONE Asia 2026 finalists, including five working with Black Cat White Cat Music Tokyo, KMCGroup Tokyo, and AOI Pro Tokyo for “Radio Time Machine” on behalf of Nichii Gakkan, and four working with 5005 Tokyo, Hakuhodo Products Tokyo, and NHK Global Media Services Tokyo for the Tokyo Metropolitan Government “Cheer Signs”.
Also with 11 ONE Asia finalist is VML Thailand Bangkok. They include four working with Visionary Bangkok, LETSGETNUTS Bangkok, and Salmon Podcast Bangkok for Netflix “Stranger Things Recap Cassette”, and three working with Suneta House Bangkok for “After Shit Happened Service” on behalf of Shield Insurance.
TBWA/Media Arts Lab Southeast Asia Singapore has eight ONE Asia finalists, all working with Heckler Singapore, Antiantiart Hanoi, and Incite Los Angeles, for “HVL by MCK First-ever Shot on iPhone” on behalf of Apple.
Also with eight finalists is Wolf BKK Bangkok, including three working with Happy Ending Films Bangkok for Canva Thailand “Anyone Can”, and two with Suneta House Bangkok for The Kaprao Criminals” on behalf of KFC Thailand.
Other top 2026 ONE Asia finalists are Colenso BBDO Auckland, Leo Manila Makati, Leo Singapore, and TBWA\Singapore with six each, and five each for BBDO Bangkok, BLKJ Havas Singapore, INNOCEAN Seoul, and The Unicorn Films Mumbai.
A total of 176 ONE Asia finalists from 14 countries and regions have been selected this year. Thailand leads the way with 37 finalists, followed by Singapore with 32, Mainland China with 21, Japan with 19, Philippines with 18, India with 15, Australia with nine, South Korea with eight, New Zealand with six, Malaysia with four, Hong Kong SAR China with three, Taiwan with two, and Indonesia and Kazakhstan with one each.
The complete list of 2026 ONE Asia finalists can be viewed here.
All finalists win either Gold, Silver, Bronze, Merit and Special Awards (Green Pencil and Sustainable Development Goals Pencil) honors. Winners will be announced on November 24, 2026.
Now in its six year, ONE Asia continues its tradition of rotating judging locations to different countries and regions in APAC as a way to connect with local talent, immerse in culture, and leave a lasting creative impact.
After successful past editions in Seoul, Manila, and Shanghai, this year ONE Asia judging was held in Kuala Lumpur, Malaysia, with production company DirectorsThinkTank serving as this year’s exclusive judging sponsor. A student masterclass with Level Up and portfolio reviews for more than 400 students also took place immediately after judging.
Regional and global rankings
ONE Asia awards won by agencies and brands gain them regional and international recognition, and their ONE Asia points contribute to network and holding company totals.
Winning agencies, brands, production companies and individuals are included in the Campaign Brief Asia rankings, the ONE Asia Creative Rankings, and The One Club’s Global Creative Rankings, which combines points won at The One Show, ADC Annual Awards, Type Directors Club TDC competition, Art Directors Club of Europe (ADCE) Awards, and ONE Asia Creative Awards. Winners are ranked globally, regionally and by country.
As part of ONE Asia’s year’s partnership with Malaysia, this year’s “Where Taste Matters” branding campaign was created by Muma Malaysia, based in Petaling Jaya.
The One Club for Creativity – home of The One Show, ADC Annual Awards, Art Directors Club of Europe (ADCE) awards, ONE Asia Creative Awards, Type Directors Club TDC competition and scholarships, ADC Young Guns, Young Ones Student Awards, global AI Creative Challenge, WAATBP Career Essentials career fair, Portfolio Night, Creative Week, and more – is the world’s foremost non-profit organization whose mission is to support and celebrate the success of the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programs that support industry access, creative education, professional development, and enhancement of creative careers around the world.
